Émoi Émoi — Enamel jewelry, brooches & colorful accessories | Appart17 Brussels

A heart in brass gilded with fine 24-carat gold, hand-painted in a Parisian workshop — that's Émoi Émoi. A brand that has turned a simple piece of jewelry into a way to say I love you, to someone else or to yourself. At Appart17, we fell for that sincerity.

The story of Émoi Émoi

Born in France in 2010, Émoi Émoi was built around a simple and radical idea: celebrating family and the bonds that matter, through modern creations that have meaning. Since 2016, the entire costume jewelry line has been made in the same workshop in the 18th arrondissement of Paris — in brass gilded with fine 24-carat gold, with enamels painted by hand, one by one. The brand also holds a deep conviction: creating clothing and jewelry that say I love you to those we love, but also to the Planet.

Émoi Émoi at Appart17

At Appart17, a Brussels concept store, we select brands that have something to tell. Émoi Émoi is one of them because it blends colorful enamel jewelry, costume brooches, everyday accessories, and tableware into a coherent and generous universe. From heart medals and pendants to message mugs, every piece carries an intention. It is exactly the kind of object you give as a gift or keep for yourself, without hesitation.

What we love about Émoi Émoi

  • The heart as a central symbol — a unifying piece of jewelry that runs throughout the brand
  • Enamels painted by hand in a Parisian workshop, for vivid and unique colors
  • Brass gilded with fine 24-carat gold, made in the same workshop since 2016
  • For sale at Appart17, a concept store in the heart of Brussels
  • Order online — fast delivery in Belgium and France

Also discover

You might also like our women's selection, our men's selection or our new arrivals. Also find klevering and Felicie Aussi in our concept store.

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Émoi Émoi: frequently asked questions

Where can I buy Émoi Émoi in Brussels?

At Appart 17, in our concept store at Rue des Grands Carmes 17, in the centre of Brussels, open 7 days a week from 11 am to 7 pm. Our Émoi Émoi selection is also available here online, delivered in 2 to 5 working days, free from €75.

Can I return an item from Émoi Émoi?

Yes, within 14 days: send it back at your own cost or drop it off free of charge at one of our shops on Rue des Grands Carmes. You'll get a full refund.